But please don't compare religions to cereal manafacturers each claiming to have "real" cereal... that analogy simply doesn't work.
To the degree that modern organized religion seems to largely be a commercial enterprise, I think the analogy is apt.
Have you ever flipped on The Bible Network and watched their shows? Every one of them has the lecturer surrounded by all this Baroque, gold-fillegried furniture. I've never seen a more ostentatious display of material wealth, and this from the religion that claims that it is easier for a camel to pass through the eye of a needle than for a rich man to enter Heaven.
If you can't see how the modern, media-savvy church is packaging religion for your consumption, then you're simply not looking with a critical enough eye. I suggest you begin with those WWJD wristbands.
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